Film / out of home / stunt activation
Client
HempFusion
Agency
Fortnight Collective
Role
Creative Director
project
As CBD brands exploded onto the scene, HempFusion needed work that would help them stick out in an emerging category. Instead of focusing on the power of CBD, which is what most other brands were leading with, we focused on the power of HempFusion’s supportive ingredients that help your body absorb all of the CBD magic. When it comes to getting the most out of CBD, it all adds up.
“Stress In a Headlock” :60
Airport Activation
To prove HempFusion’s is dedication to ridding the world of stress, we set out to find the most stressful place on earth. The airport. During the holidays. And we created the first ever CBD vending machine.